What's It Worth? The Venerable, Ever-Collectible Rolex Submariner

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  • Tampa Bay Times

What’s It Worth? The Venerable, Ever-Collectible Rolex Submariner

Rolex Submariners have been the mainstay of the watch collections of men of means since the 1970s. First launched in the 1950s, the Rolex Submariner took a few years to catch on — but by the ’80s the Submariner was Rolex’s most popular and enduring design. Millions were manufactured, and this watch has remained the single most popular watch.

Over the years, Rolex made over 300 models, reference numbers and varieties that consider such esoteric details as whether the dial has feet first or meter first; whether the dial was red, white or pink; whether the dial was black or faded to brown; how many lines of writing were on the dial; the color and style of the minute register; even the shape of the crown guards.

When Submariner is written on the dial in red, it is automatically worth at least $7,000 , with some going as high as $10,000  to $30,000 . Last month, we bought from an Atlanta Jeweler one of the rarest Rolex watches in the world — the so-called “non Submariner” Submariner (upper photo). Less than a hundred were made. It actually was a Submariner, but because of legal action, Submariner doesn’t appear on the dial. All of these were made in the 1950s50.

Does your jeweler know the difference between a $3,000  Rolex and a $100,000  Rolex? We do. Remember — we wrote the book on Rolex.

Depending on configuration, that Submariner at left can have a value of $3,000  to $30,000 .

Rolex Submariners, GMTs, Daytonas, and Explorers prior to 1985 can be worth an extraordinary amount of money. If you need an appointment in St. Petersburg or Tampa, give us a call or email JeffreyPHess@aol.com.

JEFF HESS, Owner & Appraiser

Comments, questions or suggestions for this column, please send to jeffreyphess@aol.com.

St. Petersburg 1131 4th St. N, St. Petersburg FL 33 701. 727.898 .4377.

Tampa International Plaza, 813.875 .3935.

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Old Northeast Jewelers, Fine Jewelry and Watches, Buying and Selling since 1984

Whats It Worth - The Venerable, Ever-Collectible Rolex Submariner.PDF

Whats It Worth - The Venerable, Ever-Collectible Rolex Submariner.PDF